2011年10月5日星期三

Elvis Is Everywhere

For twenty-five years, one month and Rosetta Stone Outlet sixteen days the King has beengone but not forgotten. And if the droves that flock to Gracelandarent sufficient proof, if his cosmic sales milestones ofyesteryear arent enough to wow in the age of first week sales,well, Elvis can now cram some SoundScan girth into his jumpsuit ofmilestones. Elvis 30 1 Hits sold a half-million copiesin its first week, according to SoundScan, to put the King back atNumber One.30 1 Hits is a triumph of marketing. Unlike theBeatles 1, which anthologized an under-anthologizedmusical institution, Elvis has as many compilations as he didhandguns, from 1959s skinny 50,000,000 Elvis Fans Cant BeWrong to the tight and terrific The 50 Greatest Hits(the 68 comeback special of Elvis anthologies) releasedjust two years ago. That collection, apparently twentyhits too many, was met Rosetta Stone V3 with considerably lesser fanfare. Sure, therecent twenty-fifth anniversary of his death spiked interest. Andtheres also the boosted sound quality to consider, as well as theinclusion of Es latest Number One, the Junkie XL remix of "ALittle Less Conversation." But while its great to have Elvis backin business, the albums success was practically preordained bycleverly plotted hype. And the September release, rather thanmid-August during the actual anniversary of his death, dropped intostores just late enough to fade a smidgen before boundingback towards the top of the charts come the holidays, as 30 1Hits finds its way into stockings.That said, if Elvis isnt dead, hes certainly in midstof a rigid retirement, so if slipping the King to the publicthrough marketing is the spoonful of sugar, then so be it. Much hasbeen Rosetta Stone Spanish made in the past year about a return to rock, led by the "the"bands: Hives, Vines, Strokes, etc. While most of these nouveau rockpractitioners have a nostalgic foot planted in the genresyesteryear, the collection of thirty Elvis hits sounds refreshing-- for some songs even nearly five decades later -- for being rock roll just for the sake of rock and roll. The Kings earliesthits werent over-thought and contained the essence of rock withoutpretense, at least beyond the usual: sex, cars and mischief, whiledabbling in love, good and bad. Elvis invented his own cool; itgrew from being Elvis, not because he dug the MC5.As for the rest of the charts, sales were up and newcomers werebountiful. India.Aries second effort, Voyage to India,was the weeks second best debut at Number Six with sales of109,000. She was Cheap Rosetta Stone V3 quickly followed by a trio of other first-weekentries: Becks Sea Change (Number Eight, 90,000 copiessold), Peter Gabriels Up (Number Nine, 76,000) and NasLost Tapes (Number Ten; 70,000). Pastor TroysUniversal Soldier (Number Thirteen, 52,000), TravisTritts Strong Enough (Number Twenty-seven, 28,000) andRyan Adams Demolition (Number Twenty-eight, 27,000) allregistered solid sales, which is more than can be said for UncleKrackers No Stranger to Shame, which, with a 22,000 copyfirst week, is looking dead in the water compared to themulti-platinum sales of its predecessor.

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